This summer, I’m revisiting one of my favorite episodes. If you haven’t heard it, now is the time. If you have, it’s a classic and worth listening to again.
Brad Jacobs has built eight billion-dollar companies, completed more than 500 acquisitions, and created extraordinary returns for shareholders over four decades. Few people understand how great businesses are built better than he does.
This conversation is about the principles behind that success. Brad explains how he spots trends before they become obvious, why psychology matters as much as strategy, and how he thinks about acquisitions, hiring, capital allocation, decision-making, and building organizations that consistently outperform.
He also shares lessons from therapy, meditation, and decades of leadership that changed how he manages people and makes decisions.
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Chapters:
00:00 - Finding Every Opportunity to Make Money
02:03 - The Singularity & The Future of AI
04:14 - How to Think Rationally
05:40 - The Meta-Trend Driving the Future
07:50 - His Research Process
10:21 - How to Ask Better Questions
16:26 - Rearranging Your Brain for Success 20:55 - What Music & Math Teach Us About Business
30:59 - The Asymmetry of Leverage, Debt & Optionality
35:07 - The Psychology of Contrarian Bets
40:41 - Where True Confidence Comes From
50:19 - The Hidden Cost of Negative Feedback
56:12 - Core Lessons on Money & Wealth
58:11 - The M&A Playbook: How to Build an Empire
01:07:50 - The Exact Questions to Read Anyone Instantly
01:11:10 - The Reality of Board Meetings
01:16:55 - Frameworks for High-Stakes Decision-Making
01:23:35 - The Brutal Truth About Capital Markets
01:25:40 - Avoid Hiring This Type of Person
01:31:16 - Traits of the World’s Best Capital Allocators
01:33:53 - The Biggest Lesson of the Past Year
01:37:20 - Redefining Personal Success
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Follow Brad Jacobs:
LinkedIn: https://www.linkedin.com/in/bradjacobsqxo/
QXO: https://www.qxo.com/
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Follow Shane Parrish:
X: https://x.com/shaneparrish
Insta: https://www.instagram.com/farnamstreet/
LinkedIn: https://www.linkedin.com/in/shane-parrish-050a2183/
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Thank you to the sponsors for this episode:
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The Knowledge Project Podcast, hosted by Shane Parrish, explores a wide range of topics related to decision-making, critical thinking, psychology, learning, and productivity. Featuring insightful interviews with experts across various fields, including entrepreneurs, authors, scientists, and renowned thinkers, the podcast aims to provide deep insights and perspectives. Each episode offers valuable knowledge and ideas to help listeners enhance their understanding of the world and make more informed decisions.
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