Morning Brew Daily

The Secret Behind Your NYT Games Addiction

September 7, 2026
The Secret Behind Your NYT Games Addiction

#927: Neal and Toby chat with New York Times Head of Games Jonathan Knight to talk about the success of Wordle and how it became wildly successful. Also, an inside look into how The New York Times decides which games are worthy of being added to their slate. Then, they talk about the broader puzzle revolution that’s captured a healthy amount of loyal fans – in a time where everything is competing for your attention.

The New York Times Games is introducing Bonus Puzzles! Subscribers can play fresh spins on Wordle, the Mini, Connections, and more every week. Learn more here: https://www.nytco.com/press/new-york-times-games-introduces-bonus-puzzles/ 

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