This episode’s guest is Sarah Frey, founder of Frey Farms. Sarah is an American farmer and entrepreneur, and author of The Growing Season. She is the CEO and owner of Frey Farms, which she founded at age sixteen. Frey Farms is the largest H-2A visa employer in Illinois as well as the largest grower of pumpkins in the United States. Sarah was branded The Pumpkin Queen by the New York Times. Frey's business negotiations with Walmart have been featured in a Harvard Business School study.In this episode we discussed:- How Sarah walked into Walmart at 19 and cut a deal- The Harvard Business reviews of her negotiation tactics- How to negotiate the best deal- What she wishes everyone knew about farmers and farming- How to scale your businessThis episode is brought to you by reMarkable, the paper tablet. It's my favorite way to take notes, sign contracts, and save all the instruction manuals to all the gadgets I buy. Learn more at remarkable.comI hope you enjoyed this podcast, would you please consider leaving a short review on Apple Podcasts/iTunes It takes less than sixty seconds, and it really makes a difference in swaying new listeners and upcoming guests. I might read your review on my next episode!Sign up for Guy's weekly email at http://eepurl.com/gL7pvDConnect with Guy on social media:Twitter: twitter.com/guykawasakiInstagram: instagram.com/guykawasakiFacebook: facebook.com/guyLinkedIn: www.linkedin.com/in/guykawasaki/Read Guy’s books: https://guykawasaki.com/books/Thank you for listening and sharing this episode with your community.