Chris Jones is the Senior Vice President at Pierpont Communications. Chris partners with clients to craft strategic communications supporting major transactions, internal initiatives, and crisis management. With 25 years of experience and an engineering background. In this episode, Chris shares expert insights on crisis management, including FEMA-certified communication strategies, and the importance of message discipline.
Key Takeaways:
- Message discipline and trust in crisis
- Developing crisis communication plans
- FEMA crisis communications certification
Episode Timeline:
1:45What's it like to be the calmest person in the room?
2:45What does it mean to be FEMA-certified in crisis communication?
5:30 The ins and outs of a FEMA command center
7:00How does being an engineer help with crisis communication?
8:20The importance of message discipline
9:45Do you understate or conflate the problem?
12:00 The biggest mistake you can make in a crisis
13:30Getting everyone on the same page in a crisis
16:30How to create a crisis preparedness plan
21:30The psychology of crisis communications
This episode’s guest:
• Chris Jones of Pierpont Communications
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